This is a research project to note called “Digital Green”. It is aiming to develop ways new ways to communicate agricultural innovations to people in non-text based formats. It’s interesting also because of its support by a non-traditional source, Microsoft. So far the conclusions are that mobile phones are the way to get the message across – it seems to be the technology of choice for those with limited financial means. The Digital Green system hopes that increased integration of improved agricultural practices will provide a means to offer agricultural extension services to a wider group of farmers and eventually contribute towards the Millennium Development Goals of sustainable agriculture productivity. It’s worth a read!
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